Resume
Work Experience
Marketing & Communications Lead - Sisters in Sweat
November 2022 - December 2023
Bengaluru, India
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Managed the community's Instagram page, driving content creation, visual design, copywriting, and marketing strategies, leading to a 36% growth in followers (from 12.3k to 16.8k) in one year.
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Oversaw the community’s digital presence, including WhatsApp groups, LinkedIn, YouTube, Spotify, and the official website, enhancing visual aesthetics, content, and user accessibility.
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Played a key role in expanding community membership by 75% in one year (from 3,056 to 6,213 members).
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Documented content at all sessions and events, capturing the vibrant essence of the community.
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Led media shoots and collaborations with major brands, including Nike, Shangri-La, and Limca.
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Launched LinkedIn and Spotify profiles to foster deeper connections, including the popular “SIS Team Picks” community playlists.
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Revived the official YouTube channel with an engaging introduction series and the launch of the “Sister’s Got Game” podcast, available on YouTube and Spotify.
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Managed content curation, video shoots, and audio recordings for the “Sister’s Got Game” podcast.
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Initiated the "SIS of the Hood" Instagram reel series, celebrating the diverse women within the community.
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Designed and implemented the Standard Operating Procedure (SOP) for the role to streamline future operations.
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Participated in weekly sports sessions and tournaments and coached basketball, reinforcing the community’s mission.
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Enhanced website functionality, improving user accessibility and introducing a blog feature to expand content offerings.
Architectural Intern - VY Architects
Feb 2022 - June 2022
Bengaluru, India
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Led creative design efforts for multiple architectural projects, contributing innovative concepts and solutions.
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Developed detailed plans and 3D models to visualize and execute architectural designs effectively.
Architectural Intern - Kham Design
September 2021 - February 2022
Bengaluru, India
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Designed detailed plans and 3D models for various architectural projects, ensuring alignment with client goals and design standards.
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Curated a comprehensive company catalog, showcasing the firm's portfolio and services.
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Managed the company’s social media presence, enhancing brand visibility and engagement through strategic content creation and curation.
Education
Master of Communication
Deakin University
2024 - 2026
Melbourne, Australia
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Currently pursuing a Master of Communication with a focus on digital and sports media, enhancing expertise in emerging trends and technologies in the media and communication landscape.
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Completed foundational coursework in Social Media Collaboration, Web and Interactive Design, and Communication Concepts during the first trimester.
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Developing critical knowledge and advanced skills to thrive in an evolving industry, including brand communication, digital storytelling, and interactive content creation.
Bachelor of Architecture
MS Ramaiah Institute of Technology
2017 - 2022
Bengaluru, India
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Successfully completed a comprehensive five-year program, mastering design principles, fostering creativity, and honing unique problem-solving abilities and techniques to address complex architectural challenges.
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Developed expertise in architectural planning, 3D modeling, and project visualization, combining innovation with sustainability.
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Gained hands-on experience through internships and academic projects, emphasizing imaginative design solutions and practical application of architectural concepts.
Skills & Expertise
Digital Marketing & Strategy | Brand Development & Collaborations | Content Creation & Strategy | Social Media Management | Sports Media & Community Building | Visual & Graphic Design | Digital Art & Merchandise | Event & Media Coordination | Copywriting & Storytelling | Teamwork & Networking